What we offer
- Analyze your current situation
- Create, build industry, dealers, distributors
- Workshops in sales, marketing
- Implementation of strategic direction and road maps
Why Market Developments!
The development of a new market is a process that must be well prepared and filed at the right time and repeated. Even the best of go-to-market and retention strategies requires slight adjustments from time to time. Changes to buyer behavior, competitive edge, advances in technology, economic climate; all of these can, and do influence the way a potential buyer reacts to your products and your brand. As a leader within your organization, it is imperative that you continue to monitor and adjust your customer management strategies, while maintaining the fundamental anchors of organizational success.
RSManCons® Applied Market Development Services are geared to bring you an additional set of expertise, based on industry knowledge, current research and key metrics, in order to increase your decision-making process and create outcomes you can implement.
- Customer acquisition and retention planning – from strategy to pilot campaigns, and final roll-out.
- Knowledge base development – from Initial list acquisition to CRM-based customer data management, distribution and collaboration tools and processes.
If the strategy is right and is viable, we can create a workshop with our customers to develop a common understanding. Here the facts are gathered, individual project steps are defined and goals set.
Assessing and implementing alternative strategies for market expansion. Strategies include diversification, adding new customers, acquisition strategies, and distribution expansion. It is process of progressive increase in size or capability of an entity, or of designing and building something.
Analyse your current situation
Analyse sales, marketing, business development, customer services and support, leadership development, management and human resources. Each module is documented from the assessment of market opportunities, through the analysis of markets, customers and competitors to develop a go-to-market strategy. Our goal is to develop your product or service to the optimal strategy, in order to secure your company’s success in the long term. If necessary, we will support you not only with the implementation, but would be willing to take over the complete project management for you.
Create, build industry, dealers, distributors
RSManCons® provides service to create and build industry, manufacturers, dealers, distributors delivering advise in marketing and sales. Market assessments and change management are our specialties. We are uniquely suited to help companies build successful market, selling and general management strategies and plans.
In Alternative Dispute Resolution RSManCons® is an intermediary leadership coach helping managers develop strategies, communicate, lead and measure results.
Workshops in sales, marketing
We also conduct workshops in sales, marketing, innovation, change management, effective communications, recruiting and hiring, appraisal and development.
RSManCons® has cross-functional and multi-industry experience with industry leaders who have made an indelible influence on business practices, channel strategies, sales alignment, sales plans and technology.
Implementation of strategic direction and road maps
Today, marketing drives a company’s business strategy. It takes keen insight to foresee market opportunities in this economic malaise. RSManCons® diagnoses marketing problems and delivers a strategic direction to clients and implements road maps to make sure that companies are refocused on their market advantages and revitalized sales.
Once a market assessment has been performed clients need to work on: identifying their customer segments, sizing the market opportunity, developing the marketing message for target markets. Sales tools, mentoring top management or change management, sales reporting and developing metrics, c-level sales strategies. Hiring, aligning the sales force structure, activities and compensation plan need to be defined. Our wide experience is everything a client needs to construct and refocus their marketing and sales efforts.
RSManCons® has the insight to create the strategic view and support clients through the implementation steps to launch a business plan, marketing plan or sales plan.